Pitching your music to Spotify editorial playlists can be a great way to gain exposure and increase your chances of reaching a larger audience.
While there is no guaranteed formula for success, here are some steps you can take to improve your chances of getting your music considered for Spotify editorial playlists:
- Prepare your music: Ensure your music is of high quality, well-produced, and competitive with other tracks on Spotify. Take the time to master your songs and make them sound professional.
- Research editorial playlists: Explore the various editorial playlists on Spotify and identify the ones that align with your genre and musical style. Make a list of these playlists and note down any relevant details about their curators or submission processes.
- Use Spotify for Artists: Sign up for Spotify for Artists if you haven’t already. This platform provides valuable insights into your streaming data and allows you to manage your artist profile. It also offers a feature called “Artist Pick” that allows you to showcase a specific track or playlist on your profile, which can catch the attention of curators.
- Develop a compelling pitch: Craft a concise, professional, and persuasive pitch that highlights the unique aspects of your music. Explain why your song would be a good fit for the playlist and provide any relevant information about your background, achievements, or upcoming releases. Keep it brief and engaging.
- Leverage your network: Utilize your existing network of industry contacts, friends, or collaborators who may have connections to Spotify curators. Personal introductions or recommendations can increase your chances of getting noticed.
- Follow submission guidelines: Some playlists have specific submission guidelines, so make sure to follow them carefully. These guidelines might involve using a particular submission platform or adhering to certain deadlines. Failure to comply with the guidelines may result in your submission being disregarded.
- Be persistent but respectful: If your initial pitch doesn’t yield results, don’t be discouraged. Keep refining your pitch, releasing new music, and continuing to submit your tracks to relevant playlists. Remember to maintain a respectful and professional attitude throughout the process.
- Promote your music independently: While Spotify editorial playlists can significantly boost your exposure, don’t rely solely on them. Work on building your fan base through social media, live performances, collaborations, and other promotional efforts. A strong independent presence can capture the attention of curators and increase the chances of your music being considered for playlists.
Remember that the competition is fierce, and not all submissions will be selected. However, by consistently improving your craft, networking with industry professionals, and persistently pursuing opportunities, you can increase your chances of getting your music featured on Spotify editorial playlists.